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Hustle & Flowchart: Mastering Business & Enjoying the Journey

The Hustle & Flowchart Podcast with Joe Fier is all about how to build a business so it gives you the freedom and fuel for your life. We discuss systems, mindset tweaks, reframes, and strategies for entrepreneurs (and really anyone) to enjoy the process of being in business and having fun. This isn't for the entrepreneur looking to build a billion dollar business, rather someone who is looking to build systems that work for you, so you can make more money than you need just by working part-time. I was a chronic hustle-mode kinda guy and I want to share my experiences and mentors I've met along the way to help you reframe things so you can be the most effective as an entrepreneur. Join in conversations with Joe Fier and various mentors sharing principles and strategies to put this into action for yourself. Please enjoy and share with your friends! Listen Notes
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Hustle & Flowchart: Mastering Business & Enjoying the Journey
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Jan 26, 2024

In this episode of Hustle and Flowchart, host Joe Fier and Phill Agnew (host of The Nudge Podcast) explore behavioral science and the impact of storytelling and the power of the curiosity gap for capturing and maintaining audience attention in podcasting. Together they explore the power of vulnerability by showcasing weaknesses, the undervaluation of podcasters in brand deals, and the key role of repurposing content.

The Power of Showcasing Weaknesses

Phill Agnew and Joe Fier discuss the Prattfall Effect and how showcasing weaknesses can increase likability and trust, referencing successful brand examples and Agnew's own podcast advertising experiment.

Repurposing Podcast Content for Wider Reach

Phill and Joe explore the undervaluation of podcasters in brand deals and the potentials of repurposing podcast content for wider reach, highlighting the effectiveness of guesting on other podcasts to reach highly engaged audiences.

The Influence of Labor Illusion Bias

The conversation delves into the labor illusion bias, revealing how showcasing the effort put into creating content increases audience engagement and perception of value, with examples from studies and successful content creators.

Capturing Audience Attention with the Curiosity Gap

Agnew introduces the Zeigarnik Effect and the power of the curiosity gap in engaging audiences, sharing practical insights from his TikTok test and emphasizing its effectiveness in opening podcast episodes.

Two Other Episodes You Should Check Out

Resources From Episode

Thanks for tuning into this episode of the Hustle & Flowchart Podcast!

If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review.

Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

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