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Hustle & Flowchart: Mastering Business & Enjoying the Journey

The Hustle & Flowchart Podcast with Joe Fier is all about how to build a business so it gives you the freedom and fuel for your life. We discuss systems, mindset tweaks, reframes, and strategies for entrepreneurs (and really anyone) to enjoy the process of being in business and having fun. This isn't for the entrepreneur looking to build a billion dollar business, rather someone who is looking to build systems that work for you, so you can make more money than you need just by working part-time. I was a chronic hustle-mode kinda guy and I want to share my experiences and mentors I've met along the way to help you reframe things so you can be the most effective as an entrepreneur. Join in conversations with Joe Fier and various mentors sharing principles and strategies to put this into action for yourself. Please enjoy and share with your friends! Listen Notes
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Hustle & Flowchart: Mastering Business & Enjoying the Journey
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Jun 17, 2021

Our episode today with Erik Huberman of Hawke Media was a mini-class of 5-6 various topics all combined in one show. We talked about increasing lifetime value, about how venture funds work, equity deal lessons, the marketing we should be focused on, and building an agency, systems, and owning your audience. We share the vision with Erik, as there’s a lot of what we’ve done previously such as having an agency, and we like the fact that he’s not trying to create his own products, but is just staying in his lane.

We also talked about owning your own audience and bringing them somewhere where you can follow up with them as well as the idea of aspirational content where the content is built so it’s inherently sharable as that’s the content that people want to be shown. The content is what goes viral, not the sales page. We talk about how he is building sweat equity and brought in someone to view what he was doing, as there are probably some better deal structures out there. Erik has all these companies and basically crafted something where he can be his best self, which creates funds, books, and his own platform through scaling people. After you have listened, be sure to check out our chats with Charles Byrd and Sergei & Vadim Revzin to get your mind reeling with the opportunities behind venture funding and expanding your network for lucrative deals. 

Figuring out your average sales cycle is critical so you can analyze everything else well.” - Erik Huberman

 

Some Topics We Discussed Include:

  • How venture funds are the next level of curation
  • Accessibility for great marketing for all
  • From beanie babies to a BMX
  • The #1 thing that most companies overlook in their marketing
  • Why 9 women can’t make a baby in a month
  • Why the consideration period is more important than you realize
  • Dialing in your content with your product or services’ aspirational ideals

 

Resources From Erik Huberman:



References and Links Mentioned:

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