We’re big fans of Snappa, so it’s pretty exciting to have Christopher Gimmer on the show today. We use Snappa for all the graphics on our website, social media, our logos, etc... But we really, really wanted Christopher on the show when we found out all the marketing he uses to build such a successful business is 100% certified organic SEO.
Christopher has been pursuing his passion for entrepreneurship for over five years. He launched and grew a variety of online businesses until he became the co-founder and CEO of Snappa – the software that helps non-designers create online graphics in a snap.
Settle in as Matt and Joe learn Christopher’s system to market with only free, organic strategies, what it takes to design great software, and how to connect with your customers in order to improve every aspect of your business. When you’re done, learn more about creating and marketing new products from our conversations with David Sinick and Ben Adkins.
“Patience is honestly the biggest thing because with software you never know… this huge bug that’s going to take a week to fix, it’s just hard to predict that kind of stuff.” -Christopher Gimmer