Info

The Hustle & Flowchart Podcast

Every week we have conversations with the most successful people in our network. We learn their stories and the lessons learned before diving in and getting the real "meat." Every single show has actionable takeaways that listeners can implement in their own life or business. We focus on topics around traffic, brand awareness, and business systematization but have been known to go pretty "off script" from time to time to discuss a wide variety of topics to help people improve their lives.
RSS Feed Subscribe in Apple Podcasts
The Hustle & Flowchart Podcast
2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


All Episodes
Archives
Now displaying: July, 2019
Jul 30, 2019

Paul Minors is so passionate about productivity, and manages his time so efficiently, he is able to sell products online, consult, does book reviews, blogs, creates youtube videos and also has a podcast, all this as a solopreneur and without the help of a VA. 

Couldn’t we all be a little more productive? As someone who makes a living helping others to accomplish this feat, listen in as Paul discusses tips and tricks on how to stay most productive, how he is able to maintain the elusive “inbox zero” and well as how he blocks out his days and weeks in such a way that he actually finds little extra segments of time to do whatever he wants.

Paul also has some really insightful ideas on how to manage incoming emails and receipts using a combination of tools and apps for yearlong organization. You’ll find out he reviews his workload on a Friday to set him up for success the following week as well as his thoughts on a theme for the day.

After you listen to all the time saving information, you’ll be sure to have extra time on your hands to check out our other productivity episodes with David Allen and Henry Evans.

The perfect system is the one you design for yourself and actually follow. - Paul Minors

Some Topics We Discussed Include:

  • Tools for increased productivity
  • How to time block your days
  • Batching set ups
  • Interesting ways to leverage podcasts
  • A useful tool to help write emails quicker and with less typos
  • Paul’s automation technique for tracking invoices
  • How to automate the day to day stuff we all take for granted
  • Paul’s process on how to achieve inbox zero
  • What the 4 D’s are and how to apply them to your inbound emails
  • And much, much more!

Contact :

References and Links Mentioned:


Jul 25, 2019

Ryan Deiss is CEO and founder of Digital Marketer. He is also the man behind Traffic & Conversions Summit, the largest digital marketing conversion conference in North America, which will now be held more than once a year in a variety of places. The best selling author, founder of multiple companies collectively employing hundreds around the globe, and one of the most dynamic speakers on marketing in the United States today, he is undeniably a recognized expert on the digital era.

Ryan has always been a trend spotter, and every year at T&C, his opening keynote discusses the evolution and future trends for Digital Marketer. Its community has over 15,000 paid members and over a half a million subscribers. The company is on a mission to double the size of 10 thousand businesses by 2020.

In this episode, Ryan discusses the history of Digital Marketer along with his plans for the future which coincides with the changes to the way marketing has evolved over the years and why this has led to his product team being the largest department in the company.  Because of Ryan’s extensive history with digital marketing as a whole, he has a heads up on the industry, where it’s trending and best practices for the easiest ways for customer acquisition and retention. 

Once you have listened to all this great content, be sure to check out our other episodes with Digital Marketer’s Richard Lindner and Roland Frasier for even more digital marketing insights.

Words matter, language matters, and even though it’s strategy it’s also mindset and what you call things matters. Just be careful of the category you put your business in.” - Ryan Deiss

Some Topics We Discussed Include:

  • Where to focus your marketing attention next
  • How to spot marketing trends
  • How they are growing an audience in different fields
  • What they are doing to focus on how to stay ahead of the field
  • Why language is powerful and how you should use it to describe your business
  • The future of Digital Marketer
  • How to approach a new marketing channels
  • Best practices for larger conversions and happier customers for the long term
  • How the structure works behind the scenes
  • And much, much more!

Contact :

  • DigitalMarketer.com - sign up for a free account to see how they are building up the funnel discussed in this episode

References and Links Mentioned:

  • Get the EGP Letter here for other interviews, our community, an action guide to stay ahead of all things marketing and lots of other goodies!

  • The Wizard of Ads by Roy Williams 

  • Also, check out the 100 books every marketer should read on the Digital Marketer blog

 

Jul 23, 2019

Chris Guerriero has built several companies of his own and is an advisor and investor in many more. Business owners around the world have come to rely upon Chris when they require an edge to breakthrough growth obstacles.

In this episode, we learn how Chris, who had a successful health club leading a large team of personal trainers, caught the eye of internet marketing gurus as he was able to get his first book out into the masses, selling 60,000 copies in the first 60 days.

He’s also grown teams, culture, and business systems that yield multi-million-dollar companies. During his career devoted to health, wellness, and business growth, Chris has built four 8-figure businesses of his own and helped generate millions in revenue for his clients. 

Through all this, he’s able to manage his time very wisely and discusses how he breaks down his day to day tasks with precision as well as what the right and wrong things to focus on to help your business scale extensively.  You’ll also hear how Chris effectively bridges the gap between the online and offline marketing worlds for massive success. When you are done, make sure you check out our other shows with Roland Frasier and Carl Allen on acquiring and scaling other business and making the right deals.

“If you talk to people in the words they use, there’s a level of trust that’s immediately associated with you and your product, and conversion becomes infinitely easier.” - Chris Guerriero

Some Topics We Discussed Include:

  • How to get on radio utilizing unused radio spots
  • How Chris got his book in hundreds of thousands of hands right off the bat
  • A unique path Chris took during his book launch to get the attention of the marketing gurus
  • What to include in your books to sell even more to your customers (and those who haven’t even purchased anything yet)
  • Some unique offline tactics that get your name out
  • How to use remnant advertising for higher conversions than standard ads
  • Ninja tactics to create postcard headlines
  • Key things to look for when acquiring a new business 
  • How to test physical products ahead of time to assure they will resonate
  • The formulaic approach to how Chris breaks up his work and advising days 
  • And much, much more!

Contact Chris Guerriero:

References and Links Mentioned:

Jul 18, 2019

Sam Khorramian is a serial entrepreneur, investor, and speaker. He co-founded Big Block Realty which has made an appearance on the Inc. 500 list of fastest-growing companies three years in a row and would have been on this year as well (but he didn’t fill out the paperwork). His company is currently the fastest growing real estate company on the list.

In this episode, not only do we discuss the real estate biz and how Sam’s business stands out from the typical brokerage firm, but we talk about dealing with anxiety and depression, circumstances that we don’t often discuss but should as entrepreneurs. Sam references some great thought leaders and gives advice on how he works around these issues.

Listen to Sam’s advice on one of the best ways to invest in real estate, especially if you do not have a large chunk of capital upfront as well as the marketing tactics that have helped catapult his business and persona into the spotlight.  When you are done, check out our other episodes with Scott Carson and Cory Boatright for additional insight into crushing it with real estate. 

In business, you should definitely seek counsel and learn from people that know more than you, but in terms of your goals and what you believe to be possible, you should only believe yourself. ” - Sam Khorramian

Some Topics We Discussed Include:

  • How to get into real estate if you are just learning
  • How to deal with anxiety and depression as an entrepreneur
  • Personal branding tips
  • How a discussion with Richard Branson helped change limiting beliefs
  • Sam’s internal company incentives 
  • How to stand out from the competition
  • One thing that will change your mood immediately
  • Using gamification in your business
  • Best practices for dealing with real estate syndication companies
  • And much, much more!

Contact Sam Khorramian:

References and Links Mentioned:

Jul 16, 2019

Jeff Vacek runs IPrintAndShip.com and is our main print fulfillment dude.  In this episode, we talk about a host of different ways to better leverage physical products to increase your sales.  He’s a jack of all trades and his print on demand business encompasses all aspects, from a variety of fulfillment products to the customer service side of things, even handling such tasks as building a Shopify store for you. 

Listen in as we talk about how to not only increase your conversions but lower your refunds and cancellation rates with some very simple product ideas. Sometimes it can be as simple as repackaging your information into a physical book. Jeff has quite a few ideas and has extensive experience with information products himself, as he previously built a $12 million dollar info publishing business.

If you think to offer your customer base a physical product is too hard or expensive, you’ll want to listen to this entire episode, as you’ll learn just how hands off this process can be.  After you get your mind reeling with the possibilities, check out our other episodes with Steve Sims where we talk about gifting ideas as well as our episode with Doberman Dan who discusses his own success with a printed newsletter

It’s amazing in this digital age, how much sending people physical stuff can explode an online business in a lot of different aspects.” - Jeff Vacek

Some Topics We Discussed Include:

  • How to leverage physical products to increase your retention members
  • How to use swag to get better conversion rates on the products you already sell
  • How to keep people from canceling your recurring product sales
  • Ideas on what we are doing right now with our podcast to keep the communication going
  • Some really clever product ideas you would never think of
  • Costs involved with the various physical products Jeff produces
  • Best practices when starting out with this leverage model to test ideas
  • How to use physical things to entice people to come on your podcast
  • A few simple steps that will get you on your way to a product offer with minimal effort
  • So many other amazing possibilities behind selling products
  • How simple it is to add this option to your current model
  • And much, much more!

Contact :

References and Links Mentioned:

Jul 11, 2019

Richard Lindner is the President and Co-Founder of DigitalMarketer, an industry leader in global digital marketing education. He is also an enthusiastic and engaging public speaker who prides himself on his ability to unpack the complexities of building and scaling the modern business.

In this episode, Richard discusses his role at DigitalMarketer and the fun-filled night that led to a host of ideas between himself and Perry Belcher as well as a need to refill all the napkins at the bar.  He also reminisces about the first corporate job and what led him to walk out on day one.

Richard has a keen business sense as well as vision and leadership qualities which you will realize as he delves into how he leads his team and employees.  He also offers some insights as he gives Joe and Matt advice for one of their own business ventures. When you are done, check out our other episodes with DigitalMarketer rockstars Roland Frasier and Molly Pittman.

Sometimes that opportunity is so big and the need it there. While you always have to gauge opportunity costs, sometimes we put too heavy a weight on that opportunity cost, when we don’t really know how big it could be” - Richard Lindner

Some Topics We Discussed Include:

  • A host of important questions businesses should ask themselves to think bigger
  • What the future of vision of DigitalMarketer is going forward
  • Tips on how to lead and motivate employees
  • A crazy idea from a current event that led to a new online business
  • What motivates today’s workforce (and it’s not what you think)
  • How to both aspire to be more while also accepting what you have now
  • The importance of the Monday meeting
  • How to balance entrepreneurship with the potential chaos
  • The benefits of the ICE System and its impact on decision making
  • Defining roles of the visionary and implementer in your business
  • And much, much more!

Contact Richard Lindner:

  • DigitalMarketer
  • Praxio for a free trial to learn how to implement employee training as well as document the important things in your business

References and Links Mentioned:

 

Jul 9, 2019

Josh Turner is a Wall Street Journal best-selling author as well as Founder and CEO of LinkedSelling. He is a leading expert when it comes to growing your business using LinkedIn and has developed and refined the relationship-focused lead generation system that he now implements for their clients. 

In this episode, Josh will discuss all the latest LinkedIn changes, why groups are a great way to connect to prospects and why you can have a heads up on the competition using LinkedIn ads. You’ll also hear how he is using the site to obtain sales appointments for his clients as well as what to do and even more importantly, what not to do if you are just starting out or need to upgrade your current profile.

Listen in as you’ll discover why LinkedIn is no longer the boring, quick to pitch site that it once was and how they are gearing up to be on par with Facebook, especially when it comes to groups and advertising.  Afterward, round out your networking and LinkedIn know-how by checking out our previous episodes with Omari Broussard and Trevor Turnbull.

A lot of big brands are using LinkedIn ads and they are just garbage. They don’t understand direct response marketing. When you show up with an ad that’s far more compelling, you can do really well because the competition is not as great.” - Josh Turner

Some Topics We Discussed Include:

  • Cool tools to use in conjunction with LinkedIn
  • How to get highly qualified leads from LinkedIn
  • How to get targeted folks by utilizing local meetups
  • How to grow a following organically
  • Comparing LinkedIn advertising to Facebook
  • How LinkedIn groups work
  • What your profile should look like at a minimum
  • How to do LinkedIn ads effectively
  • How to do cold LinkedIn outreach and follow up
  • Retargeting with LinkedIn 
  • And much, much more!

Contact :

References and Links Mentioned:

 

Jul 4, 2019

Marshall Sylver is a motivational speaker, author, and performance hypnotist who works primarily in Las Vegas, Nevada. He has billed himself as "The World's Fastest Hypnotist".

He is known as the #1 leading expert on subconscious reprogramming and irresistible influence. For over twenty years, Sylver has entertained, educated, and transformed the lives of thousands of people. He is the author of Passion, Profit, and Power, and through infomercials has sold over a million copies of his personal development programs worldwide.

In this episode, we talk about how Marshall was able to create an amazingly successful life for himself, starting out at a young age. You will be hypnotized by every word as he talks about the important principles of having a millionaire mindset, getting over money blocks and obtaining everything you want. Once you’ve started to get your mindset in order with this episode, check out our other shows with Ken Coleman and Perry Marshall to round it out!

When you know that you are multi-millionaire, even without the evidence of money, then there’s no angst, there’s no doubt, there’s no anxiousness. You know it’s certain.” - Marshall Sylver 

Some Topics We Discussed Include:

  • How to get over your money blocks.
  • Success traits for being a great salesperson.
  • How Marshall was able to get his wife to ask him out on their first date by hypnotizing her at one of his events!
  • What enlightenment means and how to live in it.
  • Tools to reprogram our brains to think like a millionaire.
  • A genius but simple trick he used to help teach his daughter to walk.
  • Best practices on how to sell to your audience and how often.
  • How to hack other people’s successes.
  • The 3 steps to creating anything you want.
  • And much, much more!

Contact :

References and Links Mentioned:

 

Jul 2, 2019

Esther “Pinky” Kiss is deep into the world of public relations and is the founder of Born To Influence, a boutique publicity firm specializing in helping experts and personal brands get more publicity, leads, and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales.

She's also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and New York Times bestselling about their publicity and marketing strategies.

In this episode, we chat with Esther and pick her brain about everything podcasting, media, and networking. She discusses what to do if you are just beginning, who to approach and who to avoid, as well as tips on how to promote yourself on the variety of formats, since podcasts, radio, and television all have their nuances. Listen in to Esther’s lovely accent and when you are done, check out our episodes with Andrew O’Brien and Steve Olsher for more media placement golden nuggets.

The whole point of media is to build trust and in order to build trust it’s imperative that you didn’t just buy that spot, you really are doing it based on merit” - Esther Kiss

Some Topics We Discussed Include:

  • How to get on a podcast
  • What kinds of things you can do to help the podcasters
  • How to get on the radio and national TV
  • Why you want to be very careful when it comes to paid PR
  • How to talk in sound bites
  • How Esther makes the connection between direct response and podcasting
  • What to do if you are just starting out
  • How to get your televised video from a service 
  • New and upcoming things in the podcasting world
  • Current scams and places to avoid in the PR world 
  • And much, much more!

Contact Esther Kiss:

References and Links Mentioned:

 

1